5+ years

Nashik , Maharashtra    

LocationNashik , Maharashtra

At Nethority we are looking for Performance Marketing Manager who is Providing brands with a comprehensive suite of services, including proprietary AdTech backed PPC, creative production, digital marketing expertise.

We help our clients grow into world leaders by combining our unique approach to PPC with a focus on brand development, funnel optimization, and ad creative. We are on the lookout for a dedicated Performance Marketing Manager to join our PPC team.

We are seeking a quantitative problem solver whose curiosity is only matched by charismatic leadership skills.

1. Strategy Development:
   • Develop comprehensive PPC strategies aligned with client objectives and industry trends.
   • Conduct thorough keyword research, audience targeting, and competitive analysis to optimize campaign performance.
2. Team Management:
   • Lead a team of PPC executives, providing guidance, training, and performance evaluations.
   • Delegate tasks effectively, ensuring optimal use of resources and expertise within the team.
3. Campaign Management:
   • Oversee the execution of PPC campaigns across various platforms such as Google Ads, Bing Ads, and social media channels.
   • Monitor campaign performance metrics including CTR, CPC, conversion rates, and ROI, and adjust strategies accordingly to meet client KPIs.
4. Budget Management:
   • Manage large advertising budgets effectively, ensuring maximum ROI and adherence to client budget allocations.
   • Allocate budgets strategically across campaigns and channels to optimize results.
5. Client Communication:
   • Serve as the primary point of contact for big-budget clients, building and maintaining strong relationships.
   • Regularly communicate campaign performance updates, insights, and recommendations to clients, demonstrating value and driving retention.
6. Performance Analysis and Reporting:
   • Generate detailed performance reports, analyzing key metrics and providing actionable insights.
   • Present findings to clients in a clear and compelling manner, highlighting successes and areas for improvement.
7. Stay Updated on Industry Trends:
   • Stay abreast of industry developments, new technologies, and best practices in performance marketing.
   • Proactively identify opportunities for innovation and optimization within PPC campaigns.

Qualifications:

• Bachelor’s degree in Marketing, Business Administration, or a related field. Advanced degree or certifications (e.g., Google Ads, Bing Ads) preferred.
• Proven experience 5 years in performance marketing, with a focus on PPC campaign management and optimization.
• Strong analytical skills and proficiency in data analysis tools such as Google Analytics, Google Ads, and Microsoft Advertising.
• Excellent communication and interpersonal skills, with the ability to effectively manage client relationships and lead a team.
• Demonstrated ability to handle large advertising budgets and drive results in a fast-paced environment.

Key Competencies:

• Strategic Thinking
• Team Leadership
• Analytical Skills
• Client Relationship Management
• Budget Management
• Communication Skills
• Adaptability and Flexibility